
Guinness Nigeria Plc Recruitment 2025 is ongoing for all interested and qualified applicants who have been looking for an opportunity to work in this reputable company.
Meanwhile, anyone interested in Guinness Nigeria Plc Recruitment 2025 can check the requirements and positions advertised in this article to know if they are eligible and start their application through the official website.
About Guinness Nigeria Plc
Guinness Nigeria Plc is a major market for Diageo: Guinness Nigeria operates in the unique and fast-growing alcohol industry of over 15mhl beer potential. It is the only company that does Total Beverage Alcohol (TBA) in Nigeria. It’s an on-trade-dominated market but with a fast-growing off-trade channel.
Positions Available & Requirements for Guinness Nigeria Recruitment
Guinness Nigeria Plc is recruiting qualified and interested individuals to fill the following positions below:
1.) Technical Governance Manager (Francophone)
Job Requisition ID: JR1113075
Location: Ikeja, Lagos
Job type: Full-time
Level: L5
Reports To: Third Party Operations Manager
About the Role
- The role is at the frontline of Third-Party Operations execution, to assist the regional Third-Party Operations Manager and will work closely with Africa Partner Markets Innovations managers, Commercial and other Supply teams as well as Partners. The role closely assists the regional TPO manager with the routine TPO activities across markets.
- The role is 1 of 2 in the same team within Africa, looking after manufacturing sites that manufacture Diageo Beer, Spirits and RTD, through Third Party Operations Manufacturing models, within the Anglophone cluster sites.
- The incumbent will be required to build strong working relationships with each of the Third Parties technical teams in the region/ segment where there is no direct Diageo presence and with the Diageo commercial and supply teams that are accountable for these partnerships and be able to channel any business requests to the right persons in Diageo.
- They should be able to navigate through multiple cultures and may work with up to 10 different manufacturing units/ markets/ countries and has a meaningful role to play for Diageo Third Party Operations by provide mentorship and support to the technical teams of the partners to guarantee Brand Technical Equity. They will be the first point of contact /face of Diageo for the Third-Party technical teams.
- The purpose of this role is to provide technical governance support to the Third-party Operations Manager in the assigned APM segment/ network to:
- Ensure adherence to TPO ways of working
- Adherence to our Diageo risk management standards,
- Develop our partner’s capability,
- Support new product development / innovations with our partners and
- Drive cost reduction/value maximization for our product supply from third party operations.
- For the Francophone role, proficiency in both French and English is required.
Role Responsibilities
- Drive compliance of Diageo products to Brand Technical Manual specifications and ensure quality objectives are met for all brands produced by Third Party Operations.
- Support the introduction and the commercialization of brands in new markets through a new or an existing Third Party i.e. Provide project management leadership for product roll out, new brand start-ups and global initiatives.
- Embed TPO Management standards with new and existing TPO including performance management, contract development or renewal, quality management, cost management, to improve TPO value.
Key collaborators:
- Global Brand Technical teams, OPEX delivery team, TPO Managers, Innovations Managers, Head of Supply TPO, APM Leadership team, Partners.
Requirements
Experience / Skills Required:
- Science Graduate with post-graduate qualification in brewing, beverage, distilling or related field. IBD Diploma is a must have.
- At least 3-5 years in Brewing operations and Quality management
- Operational experience in the supply of alcoholic beverages, including knowledge of production and packaging (of all types), distribution, quality and product costing.
- Able to lead or work effectively in cross-functional teams
- Culturally sensitive and understanding the challenges facing developing countries
- Well-developed communication skills and ability to communicate effectively with a range of technical and commercial people.
- Used to working remotely from his/her team whilst in the markets.
- Experience of managing multiple stakeholders and building effective relationships internally and externally to Diageo
- Good technical problem-solving skills.
- Technical auditing skills (with sound management systems knowledge and skills)
- Project Management skills.
Barriers to success:
- The position requires occasional business travel within the segment in Africa, therefore the incumbent needs to manage the role effectively from a variety of locations
- Inability to prioritize, plan and manage the workload
- Inability to represent Diageo in a professional and competent manner on all aspects of brewing, packaging and logistics
- Insufficient drive and resilience to achieve desired results
- Lack of basic understanding of end-to-end Supply Chain management
- Unable to evaluate the impact of decisions on business.
- Inability to have high energy, tenacious and unable to adapt to various cultures.
- Inability to network and influence across the wide range of collaborators.
Application Closing Date
5th September, 2025.
How to Apply
Interested and qualified candidates should Click here to apply online
2.) Marketing Manager, Premium Core
Job Requisition ID: JR1116449
Location: Ikeja, Lagos
Job Type: Full-time
Role Purpose
- The purpose or the role is to drive the business ambition to grow market share for our Premium Core portfolio by focusing on brand building and brand equity growth in strategic markets.
- This a key leadership role responsible for developing and executing marketing strategies to drive brand awareness, market penetration, and revenue growth. The role requires a deep understanding of consumer behaviour, market trends, and competitive landscape.
- The Marketing Manager will lead a team of brand marketers and collaborate with cross-functional teams to achieve business objectives and maximize brand performance.
- The role will link in with the Diageo Global brand teams (GBT’s) to ensure that key platforms are developed to serve our market needs.
Key Responsibilities
- Strategic Planning: develop comprehensive marketing strategies aligned with overall business objectives and brand goals. Conduct market research, consumer insights analysis, and competitive intelligence to identify growth opportunities. Define target audience segments and develop positioning strategies to differentiate the brand in the market.
- Brand Management and Performance Delivery: Oversee the development and execution of Marketing Business Plans and brand growth drivers across various channels, including digital, traditional, and experiential. Ensure brand consistency and adherence to brand guidelines in all marketing communications and activities. Monitor brand performance metrics, including market share, brand awareness, and brand perception, and implement strategies to enhance brand equity. Deliver brand P&L metrics as set out in the Annual Operations Planning Process with a key focus on NSV, GM and CAAP.
- Innovation: lead product launch initiatives, including market assessment, positioning, pricing, and go-to-market strategies. Collaborate with product development teams to identify and prioritize new product opportunities based on consumer insights and market trends. Drive innovation within existing product lines through product enhancements, packaging redesigns, and product line extensions.
- Integrated Marketing Campaigns: Develop integrated marketing campaigns that leverage a mix of advertising, promotions, social media, PR, and other marketing channels. Collaborate with internal and external creative teams, agencies, and vendors to develop campaign assets and materials. Monitor campaign performance and ROI, optimizing strategies and tactics to maximize effectiveness and efficiency.
- Trade Marketing and Channel Management: Work closely with the Shopper Marketing team to develop trade marketing strategies and programs that drive product distribution, visibility, and sell-through at retail channels.
- Digital Marketing and E-commerce: develop and execute digital marketing strategies to drive online brand presence, engagement, and sales. Collaborate with e-commerce teams to optimize product listings, content, and user experience on online retail platforms. Utilize data analytics and performance metrics to continuously optimize digital marketing campaigns and e-commerce strategies.
- Team Leadership and Development: Provide leadership, mentorship, and direction to the marketing team, fostering a culture of collaboration, innovation, and accountability. Set clear goals, objectives, and KPIs for team members, and conduct regular performance evaluations and feedback sessions. Identify training and development needs within the team and provide opportunities for skill enhancement and career growth.
- Budget Allocation: develop and manage the Premium Core brands marketing budget, allocating funds across different marketing activities such as advertising, promotions, trade marketing, and digital marketing in line with market prioritisation. Monitor budget expenditures closely and identify opportunities for cost optimization or reallocation as needed.
Minimum Requirements
- Degree in Marketing or related field.
- 8-10 years + experience in marketing in IPS and/or FMCG/Luxury good categories.
- Candidates should have had similar roles in peer companies.
Application Closing Date
29th August, 2025.
How to Apply
Interested and qualified candidates should Click here to apply online
3.) Brand Manager
Job Requisition ID: JR1116449
Location: Ikeja, Lagos
Job Type: Full-time
Role Purpose
- The purpose of this role is to develop and deploy world class marketing business plans that are insight driven, consumer focused and commercially viable.
- This role is accountable for brand market performance and is expected to lead or support interventions that unlock growth.
- The role will also be charged with managing advertising and promotion resources as allocated, driving effective and efficient use of media spend and collaboration with the Shopper Marketing team to ensure BTL spend efficiency.
- The role will link in with the Diageo Global brand teams (GBT’s) to ensure that key platforms are developed to serve our market needs.
Key Responsibilities
- Building purposeful winning brands: execute the Market Business Plan (MBP) for designated brands, leading development and execution of strategic growth drivers to achieve desired outcomes; craft compelling brand and strategic narratives that energise consumers and the business; lead connections planning as a social native and commercial realist; be adept at delivering brand content and experiences in all the moments that matter; manage the development and distribution of the brand content to consistently engage with consumers in culture to build MDS.
- Driving Marketing Performance: consistently execute plans that beat volume, NSV and CAAP targets; leverage understanding of the category, customer profitability and the competitive landscape to deploy activities that create value for customers & the brand; manage the brand’s P&L levers to grow profitability with optimal use of A&P
- Delivering Integrated Execution: strong creative judgment when evaluating creative ideas and giving simple, effective feedback vs fit to brief; multi-channel execution: create great plans and distribute content to grow salience and drive reach, recency, impact and reach among the target audience; pace and agility: knows what works for consumer and customer, and can guide others, to make the right marketing decisions at the right time; manages productive relationships with internal and external partners, including C&E, agencies and influencers, to achieve cultural traction, brilliant creative outputs and ROI; works with agencies to ensure optimal media mix; delivers effective and efficient media pans that drive impact, recency and reach
Minimum Requirements
- 3-4 years + experience in marketing in IPS and/or FMCG/Luxury good categories.
- Candidates should have had similar roles in peer companies.
- Proactively Defines and Communicates Growth Opportunities: Takes the lead in understanding consumer and market contexts, identifying opportunities and threats for brands across short and long-term horizons, and effectively communicates these insights.
- Consumer Insight: Actively seeks innovative methods to engage with consumers by delving deeper into their motivations and understanding their evolving needs.
- Strategic Planning: Develops robust plans and briefs grounded in a comprehensive understanding of consumers and market dynamics, focusing on driving sustainable growth.
- Creation and Execution: Leads the development and implementation of brand activities across Above-The-Line (ATL) and Below-The-Line (BTL) channels, ensuring adherence to minimum execution standards for an optimal consumer experience.
- Monitoring and Evaluation (M&E): Guides the business in identifying and prioritizing impactful growth drivers while discontinuing less effective strategies, ensuring resource allocation is aligned with strategic objectives.
Diversity statement:
- Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.
- We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
- Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
Application Closing Date
29th August, 2025.
How to Apply
Interested and qualified candidates should Click here to apply online
4.) Influencer Brand Manager, Reserve
Job Requisition ID: JR1113317
Location: Ikeja, Lagos
Job type: Full-time
About the Role
- The Culture and Influencer Marketing team will be responsible for fostering brand thought leadership and enhancing brand reputation by developing a culture strategy that defines cultural platforms, gives a framework for strategy to execution and defines detailed in-culture strategy to execution for all strategic brands.
- This team is also charged with identifying, negotiating and executing strategic in-culture partnerships (platforms and influencers) across the region.
- This role requires a deep understanding of current cultural trends, influencer and advocacy marketing models and brand partnership capabilities, excellent communication skills, and the ability to build strong relationships with partners and stakeholders.
Role Responsibilities
- Grow brand MDS scores through relevant and authentic experiential marketing augmented by brand partnerships/sponsorships that build brand in-culture thought leadership.
- Execute a clear and well-planned cultural calendar through establishing a diverse network of influencers, leverage their endorsement to build cultural relevance for brands and experiences. Negotiate partnerships and cultivate relationships to enhance brand relevance.
- Co-ordinate content distribution across various channels, monitor content performance metrics and adjust strategies accordingly to optimize reach and engagement.
- Authentically integrate Diageo brands in cultural spaces: consistently execute compelling brand stories, content and campaign execution that is newsworthy, ultimately driving consumer engagement, shareability, and talkability.
- Partnership Management: collaborate with partners on co-branded initiatives, events, and campaigns to amplify reach and impact. Evaluate partnership effectiveness and ROI, making recommendations for future collaborations.
- Utilize analytics tools to track performance, analyze trends, and identify areas for improvement. Prepare regular reports and presentations for the team, highlighting achievements and opportunities.
- Track expenses, manage vendor contracts, and negotiate cost-effective solutions. Provide regular updates on budget utilization and forecasts to senior leadership.
- Foster a collaborative and high-performance team culture, identify training and development opportunities to enhance personal skills and capabilities. Conduct regular performance evaluations.
- Embedding Brilliant Execution: Manage events, sponsorships and stakeholders’ engagement regularly to ensure brilliant execution for brands across the portfolio. This will require a minimum of 70% customer, consumer and external stakeholder facing engagements and will include weekends.
Experience / Skills Required
- 5 years + experience in marketing in International premium spirits and/or FMCG/Luxury good categories. Candidates with similar experience in peer companies will have an added advantage.
- Must be digital savvy, understands what it takes to get into consumer conversations and confidently drive the Marketing Team and business to tap into opportunities.
- Track record of bringing successful new thinking into a business with a culture of experimentation, failing fast and learning quickly.
- Possess passion for the function and a drive to always push and apply new approaches/thinking from plans through to execution at pace.
- Can execute plans brilliantly to deliver business results.
- Possess real passion for in-culture work with a drive to always apply new approaches/thinking from planning through to execution.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should Click here to apply online
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